Challenge - explained

Jidong Development Group is a holding company with interests in machinery, real estate, and the production of other construction materials. Jidong was planning of expanding its business outside, particularly into the Vietnam market. Before giving the final decision, the company would like to get an in-depth understanding of current market situations. There was a lack of market data and insight made it challenging for them to define the potential of this market in Vietnam. It was necessary to get a deep-dive analysis of market demand and market dynamics as well. Therefore, Jidong selected FiinResearch to conduct a comprehensive market study on Vietnam Cement Market to support them in making business decisions.

Solution:

Deliverables provided to Jidong by FiinResearch consisting of an in-depth analysis of the Vietnam cement market and key findings on market potential. We provided an overview of Vietnam Macroeconomic and Infrastructure, in-depth analysis of the Vietnam Cement Sector focusing on supply and demand, price, trends, sales strategies, and current import-export situations. Also, we supported them with the latest policy developments and financial & Operational Benchmarking of the business in this market. Key findings of sector mapping for the purpose of defining the potential of this market.

Results:

SJidong got an in-depth understanding of the Vietnam Cement Market thanks to the comprehensive market research report conducted by FiinResearch. Accordingly, all their business decisions were made based on key findings in the report.